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In our workshop series, you will learn how to find the right platform, strategically plan your campaign, communicate convincingly, and succeed with creative marketing approaches. Discover practical tips and gain the essential know-how to bring your vision to life.
You will be guided by crowdfunding expert Anja Thonig, who shares her knowledge from supporting over 360 campaigns to help you on your crowdfunding journey.
The workshops are limited to a maximum of 24 participants. In a manageable group size and through small group work, you will explore various aspects of crowdfunding using a fictional campaign as an example. Please note: we do not offer individual campaign consulting.
The workshop series takes place twice a year at Podewil and is conducted in German.
Knowledge level: You should have a concrete idea for a potential crowdfunding project. Initial experience with crowdfunding as an alternative financing method is beneficial but not required.
Crowdfunding starts with choosing the right platform! In this workshop, you will learn how to find the platform that best fits your project and which factors are crucial in making that decision. Learn how to optimally prepare your campaign to reach the right target audience from the very start and successfully launch your project.
Next date:
Tuesday, October 14th 2025 | 10 – 14 h
Kickstart your crowdfunding campaign! In this workshop, you’ll gain the essential know-how to plan your campaign from the idea stage through to execution. Learn how to create your campaign video, write compelling texts, and excite your community.
Next date:
Tuesday, October 28th 2025 | 10 - 14 h
A successful campaign starts with the right story! In this workshop, you’ll learn how to build trust through targeted storytelling, reach your community, and communicate your campaign convincingly. Whether you’re just starting out or already underway — here you’ll get the tools to make your project successful with a strong story.
Next date:
Tuesday, November 11th 2025 | 10 - 14 h
Crowdfunding thrives on a strong community, and that’s exactly what our Crowdfunding Meet-up is all about!
Are you interested in crowdfunding, have you ever launched your own campaign, or are you thinking about doing so? Are you looking for inspiration, exchange, and networking? Then join our Crowdfunding Meet-up to connect with like-minded people in a relaxed atmosphere, share experiences, and learn about good practices.
Next date:
Wed, July 9th 2025 | 18 – 20 h at Podewil, conducted in English. More info and registration.
Knowledge level: All crowdfunding enthusiasts are welcome — from newbies to pros!